Growth Playbook · Partnership Model

Build a team on it.

The model scales. Loan officers under you originate at the margin you set, you pay them what you decide, and NAF's recruiting team does the finding, calling, and vetting. Six steps, every one tracked in Bonzo.

From candidate to hire on your team
1
ScreenMMI and LinkedIn research
2
OutreachCold call and voicemail
3
RelationshipMeaningful conversation
4
MeetingAppointment completed
5
VettingRegional and leadership review
6
HiredJoins your team at NAF
Every step logged in Bonzo CRM. Ownership tracked. Pipeline updated. No candidate falls through the cracks.
R

A recruiting team that works your list

NAF's recruiting team runs the six steps for you. You show up for the conversations that matter.

How it works →
Growth Playbook
AI

NAF AI on the recruiting desk

Drafts, instant answers, a connected knowledge center, and MMI so you see who's producing and who's on the move.

What it does →
Market intelligence
M

A regional marketing partner

A dedicated regional marketing manager executes your plan from day one.

Everything they run →
Marketing that works for you

Where the team shows up in your numbers

Turn on "Add loan officers under you" and the calculator adds their production at your margin, minus what you pay them.

Add a team in the calculator
Larry Steinway, Regional Sales Manager and VP of Residential Lending at New American Funding
Your guide through the model

Talk to Larry.

4.9★★★★★137 reviews

Experience.com 4.96 (95) · Google 4.8 (42) · Zillow 5.0 (18)

Larry Steinway has spent 30+ years in mortgage lending — from a small Chicago brokerage to Regional Sales Manager / VP of Residential Lending at New American Funding, with multiple Chairman's Award years for annual production exceeding $100 million. Bring your production and he runs it through NAF's proforma with you, line by line, before you decide anything.

"You set your margin. We're getting paid inside the price either way. What you do with the rest is your business decision, and that's the point."

The next step

Bring your production.
Leave with your proforma.

Larry walks you through the partnership model on your numbers, then runs NAF's proforma on your production.

Larry Steinway · NMLS #223579 · 5225 Old Orchard Rd, Suite 20, Skokie, IL 60077

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